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Edut - Artist Management, Production & Media
is a reputable, well-established and uniquely qualified firm, specializing in music, art & culture productions; independent artistic productions; professional artistic direction; training & consulting services to cultural & artistic organizations and to the special events industry; promotion & public relations services.
We at Edut represent and cooperate with some of the best artists, troupes and ensembles in Israel and abroad.
Eli Edut is a qualified professional musician [French horn player] who possesses more than 25 years of experience in various professional capacities and activities as a member of all of the leading orchestras and ensembles of Israel.
As an experienced artistic director & producer of cultural events and as the manager of Edut Productions since 1994, Eli provides consulting, production and artistic management services to various organizations and projects in the fields of culture and art.
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Since 2002: Initiator, artistic director and producer of the Voices + concert series and various other international productions. |
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Since 2002: Lecturer at the Tel-Aviv College of Administration and at the Beit-Berl college on the subjects of special event management and production. |
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2001-2002: artistic director & producer of the International Classical Spring Festival of the Arts, Rishon LeZion, Israel [classical music, ballet, theater, opera, films & Jazz]. Hosting an impressive roster of artists and ensembles of world renown, the Classical Spring Festival introduced Israeli audiences to the finest exponents of music and art active in the world today. |
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1999 to the present: initiator, artistic director & producer of Voices 2000 from Jerusalem - a series of choral music concerts held at the Hagia Maria Sion Abbey [Dormition Abbey], Jerusalem. The concerts present the best of liturgical-vocal music, performed by top choirs and soloists, combined with guided walks in Jerusalem [fourth season]. |
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2000 to the present: initiator, artistic director & producer of Music, etc. - weekends of music, culture & fun, diversified concerts combined with meetings with prominent writers, artists & intellectuals. |
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1999-2000: initiator, artistic director & producer of Music, Wine, etc. - a series of diverse musical events held in the cellars of the Zichron-Yacov winery. |
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1994 to the present: artistic director, consultant & producer with Edut - Artist Management, Production & Media, cooperating with Israel's most prominent cultural, artistic & educational institutions and producing independent events. |
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1988: one of the founding members of the Israel Symphony Orchestra Rishon LeZion; initiated and established the liaison between the Symphony and the Israeli Opera, with whom the Symphony plays to this day. |
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1981 to the present: actively involved in various artistic activities; consults, teaches & conducts music ensembles, directs master classes, serves as a juror/referee in music competitions, leads various educational, cultural & artistic projects, including Israel's finest orchestras, culture & art enterprises for young people, the Thelma Yellin High School of the Arts, projects combining education, art & tourism for the Municipality of Eilat, a special educational project for the Ashqelon Seaside Authority, a project in Ashdod, the Kibbutz Youth Orchestra, "Musical Youth", et al. |
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1981-2001: : French horn player with the Jerusalem-IBA Symphony Orchestra. Established the Israeli Brass Quintet. |
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1979-1980: Advanced French horn studies in Germany [Prof. Herman Bauman] and Holland [Adrian Van-Vaundenberg]. |
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1973-1979: Winner : of several scholarships awarded by the America-Israel Culture Fund to outstanding French horn players. Established the Israeli Brass Trio. |
"...My principles are quite simple," confides Eli Edut, artistic director of the third international performing arts festival Classical Spring 2002: "I never compromise on quality and I try to present a rich variety of programs that would appeal to different audiences. I invite artists who have never appeared in Israel and I don't think that only well-established Israeli cultural institutions should have the privilege of inviting top performers to our country."
This could be a possible explanation of why this young festival, which started "from scratch" only three years ago, has quickly flourished and developed into a major weeklong cultural event with renowned artists arriving from all over the world and attracting audiences not only from Rishon Le-Zion, but also from Tel Aviv and the surrounding cities.
Eli Edut is no stranger to the world of music or to that of artistic production. A horn player, who for many years was a member of the Jerusalem Symphony Orchestra in addition to playing in various chamber ensembles, he always felt that the context of "pure" music making was somewhat narrow for him. Back in 1988 he took an active role in establishing the Rishon Le-Zion Symphony Orchestra. Later, together with his wife, pianist and journalist Nitza Edut, he went on to produce more than a few culture programs throughout the country, such as "Voices 2000" - Saturday matinee concerts at Jerusalem's Dormition Abbey, followed by city walks, among others.
Edut's approach to the festival programming is similar: "These are concerts with an added value. Even more than that - we create complete 'festival days', dedicated to particular countries." "…I want only authentic art," accentuates Edut. "Hence, the Russian ballet must come from Russia". The Spanish day is an even better example of this approach: culminating with the intoxicating excitement of the Zarzuela gala concert, it also features a lecture and an exhibition of Spanish culture, a Spanish Fiesta dance show with the local troupe of Sylvia Duran and even a tasting of Spanish food.
"...We really want to give our audience a taste of each country, and it's amazing how practically everyone jumps in to help us", says Edut. "People probably realize that we are serious in our intention to do a good job, and thus the Austrian embassy has provided an exhibition dedicated to notable composer Arnold Schoenberg, the British Council organizes a sculpture exhibition, and the Canadians also present their country through documentary films and the like". "…One can spend the whole day there", claims Edut with an inviting smile. "View the exhibitions in the afternoon, listen to the lectures at 6 p.m., watch the performances of local artists at 7, enter the major event at 8:30 and finally, at 11, move on to the late-night Jazz concert..."
A Rewrite of an Article by Maxim Reider, Jerusalem Post, March 2002
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